Transforming Education with Data Science

  In the current environment characterized by intense competition, there cannot be a better tool than the ability to forecast, or at least to predict, customers’ behavior. The use of big data has proven to be a game changer that retailers can factor in when conducting their marketing strategies that appeal to the targeted consumers. In essence, the use of big data can improve marketing efforts among businesses, hence leading to increased conversion rates and customer loyalty. Aspirants who wish to make a career in this fast-growing field may find it influential to join a data science course in Delhi. Analyzing the Role and Importance of Data Science in Retail Marketing Data science makes it possible for retailers to avoid the usual conventional methods of marketing because these are mostly generalized. However, data science helps to develop a specific approach to the application of advertisements among the target audience. These strategies are derived from an innovative analytical appr